Our contribution to greater independence
Road congestion. Delayed public transport. Time slipping away - time better spent with family, friends, or simply enjoying life. Europe’s cities are under growing pressure, and change is urgent.
That’s where we come in. Our mission is to create sustainable, efficient urban mobility that supports active lifestyles. One in five commuters already choose cycling. Will you join them?
The new iRide Pure delivers freedom and flexibility - combining style and comfort for everyday life.
This is the iRide Pure
The iRide Pure combines clean design with smart technology – and arrives 2026 in fresh new colors.
Comfort meets aesthetics. Urban mobility redefined.
Discover the new iRide Pure and find your style.
iRide Pure Variants
Choose your option
Choose your option
Choose your option
Choose your option
Clean and smart design
An elegant, lightweight aluminium frame houses the motor, battery and cable routing. This seamless integration enhances both durability and aesthetics. Choose from different frame styles, frame sizes, colors and a range of accessories for your tailored iRide Pure cycling experience.
Discover the Features
Smooth suspension
Virtually maintenance-free and lighter than conventional forks, the suspension fork is made for comfort. Designed to look good, the fork works without being obvious. Available in S/M and L/XL, it offers 20 to 25 mm of travel. The 62 mm wide tyres with a special urban tread provide extra comfort.
Intelligent battery removal
The battery in the frame is protected by an aluminium cover with a waterproof seal. An easy-to-use screw cap opens the cover and allows the battery to be removed, which is also facilitated by a loop. The loop runs the length of the battery and doubles as a handy carrying handle. Both the aluminium cover and the screw cap are repairable and can be replaced if necessary.
Suspension dropper post
The iRide Pure's dropper seat post with suspension combines comfort and safety for all riding needs. It effectively absorbs impacts and allows you to effortlessly adjust the seat height with the handlebar-mounted button. This not only gives you more freedom of movement while riding but also allows you to reach the ground quickly and comfortably with both feet when stopping.
Plug-and-play mobile phone holder
The bike's top tube features a permanently integrated display that shows information such as battery status, riding modes and range. The handlebar stem has a mounting option for the SP Connect adapter, supplied as standard. This makes it quick and easy to attach and remove your smartphone. This means you can always keep an eye on navigation and other phone functions.
Innovative luggage rack
The redesigned luggage rack is equipped with the innovative MIK SIDE bag attachment system, which allows you to attach side panniers quickly and securely – even conventional panniers with side clip fixings. Designed to match the minimalist design of the bike, this rack can carry up to 15 kg.
Integrated brake light
The bike's mudguard incorporates an LED rear light with StopTech brake indicator for heightened road safety. When speed decreases, a speed sensor activates an additional LED on the rear light. Like a car, the rear light illuminates upon braking, effectively alerting following road users.
Customised for you
We build modern bicycles for the rich diversity of life. Designed for people who have discovered the joy and benefits of the world’s most practical form of transportation.
We combine design, comfort, reliability, and smart technology to create bicycles that are practical, safe, and seamlessly fit your lifestyle - while remaining wonderfully easy and intuitive to ride.
